Word of mouth marketing is about being good to people. Real people will talk about you when they like you, your stuff, and the things that you do. The word of mouth that they create is far more powerful than all the advertising in the world. It's a wonderful thing: Happy people grow your business.
In the end, it's much more fun to go to work each day at a respected company that is honest, fun, and treats people well. It's also a great way to become a successful business. You can make that happen.-Andy Sernovitz
